- Letters to the editor are short letters from readers
printed on the editorial page, most often discussing a recent event/issue
covered by a publication, radio station, or TV program.
- They are your chance to “sound-off” to
your community about issues in the news. They are widely read—so
make them an important part of your media strategy.
- It is much easier to publish a letter to the editor
than it is to place an op-ed. Your letter has the best chance of being
published if it is a reaction to a story in the paper. Respond as quickly
as you can.
- Read the letters page—you will learn how to
develop an effective letter-writing style, and you will see if someone
has already responded with your idea.
- Keep it short and concise—150-200 words. The
paper will take the liberty to shorten your letter to suit its format;
the more it has to cut, the less control you have of what gets printed.
Lead with your most important information.
- Focus on one main point and make a compelling case.
State the point very early in the letter—the first or second sentence.
- Write in short paragraphs, with no more than three
sentences per paragraph.
- Avoid personal attacks.
- Put your full name, address and phone number at
the top of the page and sign the letter at the bottom. You must include
a phone number for verification purposes.
- When you write a letter, copy it to the foreign policy
aide in congressional offices from your district. Even if the letter
doesn’t get printed, they’ll see that you’re writing
to local papers, and they’ll pay attention—because they
know that when a letter does get printed, a lot of their constituents
will be learning about Latin America policy, and their office had better
have some responses to constituents’ concerns!
- Follow up with the paper to see if the letter
was received, unless the paper specifically says “do not call.”
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